Father John Misty Tour Campaign 2023 A concert campaign for Father John Misty titled, “Smile While You Do It”. The aesthetics of this campaign combine the dark imagery and satirical lyricism in Misty’s performance style. The logo is a hand lettered type treatment which uses flourishes and serifs to contrast the condensed typeface used for other areas. This logo paired with a neon color palette brings the identity to life in true Misty fashion.
Conceptual Project Scope: Logo design, Campaign identity, Merchandise design, Web design, Social media design Tools: Illustration, Procreate, Phooshop, Illustrator, Indesign, LightRoom