SIP MATES

Food Truck Design Concept

December, 2023
Brand Identity
Social Strategy
Logo Design

“Happy Hour Every Hour!” This food truck concept design was inspired by the origin story of what we know as “Happy Hour”. Happy Hour originated on World War 1 Naval Bases to boost morale; activities included drinking, board games, dancing, music and more. The goal for this food truck was to provide a relaxing, enjoyable and affordable experience for all. 






Truck Wrap Design








Menu Design


UPDATED 2025.

akcoogan10@gmail.com

Anna Coogan Designs